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LeadHQ

About LeadHQ

Good prospecting starts with understanding the business behind the brief.

What does the business sell, who benefits and why would they buy? We turn that understanding into company and contact data for agencies and B2B sales teams.

01Our story

Built from the work we needed ourselves.

  1. 2016

    Finding the right opportunities

    Started as an SEO agency focused on linkbuilding, researching large datasets to find relevant opportunities.

  2. 2019

    Into B2B lead generation

    Shifted to LinkedIn lead generation, bringing that research experience into prospecting.

  3. 2022

    Beyond standard filters

    Manufacturing projects showed that industry labels and standard filters could not explain whether a company's products matched a client's offer.

  4. Today

    Your research team

    Built the capability in-house, initially by hand, now using custom web scrapers, AI and human oversight.

After two attempts to outsource the research, we saw what was missing: understanding the connection between the client's offer and the companies being selected. We built our approach around that connection.

02Team

Clear ownership. Experienced people.

Daniel helps define the brief before work starts. Our team then manages research, quality and delivery. We work mostly remotely, with Daniel and Sanne based in our Amsterdam office.

  • Portrait of Daniel de Vries

    Daniel de Vries

    Founder & CEO

    Understands the client's proposition and turns it into a clear research brief.

  • Portrait of Sanne Bruggink

    Sanne Bruggink

    Head of Operations

    Leads operations and oversees delivery.

    7 years with the business.

  • Portrait of Anastasia Dzu

    Anastasia Dzu

    Head of Prospecting

    Manages the researchers and checks quality before delivery.

    Over 5 years with the business.

03Core values

What you can expect from us.

  • A promise is a promise.

    We take ownership of what we agree. If delivery is at risk, we tell you early and agree on the next step.

  • Quality comes first.

    If we cannot validate a company's fit, it stays out of delivery. We do not add bad fits to reach a number.

  • Proactive.

    We ask questions, flag uncertainty and use your feedback to improve the next delivery.

  • Flexible.

    We adapt research scope and delivery schedules to your campaign, with changes agreed together.

Today, our deliveries include source links, evidence and the reasoning behind each company's fit. See an example

04Vision

Earn the next project. And the recommendation.

We want to become the go-to partner for prospecting data. We aim to earn that position by keeping our promises and delivering quality that brings clients back and gives them confidence to recommend us.

Put us behind your next campaign.

Whether you run campaigns for clients or for your own sales team, tell us which companies and contacts you need.

04Your brief

Who do you need to reach?

Tell us about the business and who you want to reach. Rough notes are fine. We’ll help shape the brief.

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Your team

Rough notes are fine.